Business Development, Social Media Marketing & Consultancy
Business Development, LinkedIn Management & Consultancy for Landscaping, Grounds Maintenance & Horticulture Businesses
TruGrowth helps landscaping, grounds maintenance and horticulture businesses across the UK grow through business development, LinkedIn marketing, contract management and practical, hands-on business consultancy.
Meet The Founder
I'm Trudy Martin, founder of TruGrowth.
I've spent more than 25 years working inside the landscaping, horticulture and grounds maintenance industry, from starting out on a plant nursery and working on the tools to progressing through estimating, tenders, operations, contract management, business development and ultimately CEO level.
So when I talk about growing a landscape business, I'm not talking about theory. I've lived it.
Today, I use that experience, alongside a network of more than 25,000 industry connections, to help landscaping and grounds maintenance companies become more visible, build the right relationships, find new opportunities, win work and grow.
Let's Talk About Your BusinessIn Your Corner. Opening Doors. Growing With You.
Why TruGrowth
More Than a Landscape Business Consultant
There are plenty of business consultants. There are plenty of marketing agencies. And there are plenty of people who can post something on LinkedIn.
TruGrowth is different.
I understand the commercial landscaping and grounds maintenance industry because I've spent my career working in it.
I understand tenders, mobilisation, KPIs, client relationships, additional works, site standards, snagging, horticulture, estimating and the pressure of actually delivering a contract.
I also understand the other side of growth: visibility, networking, relationships, reputation, marketing and getting your business in front of the people who can give you opportunities.
That combination means I can become an extension of your business rather than another outside consultant.
One day I might be introducing you to a potential client. The next I could be representing you at an industry event, creating your LinkedIn content, finding a tender opportunity, attending a client meeting, reviewing a contract, inspecting one of your sites or helping you work through a challenge within the business.
Whatever helps move your business forward, that's where I want to be.
How I Help You Grow
How I Help Landscaping & Grounds Maintenance Businesses Grow
Business Development
Want more of the right work, not simply more enquiries?
I help landscape contractors and grounds maintenance businesses identify opportunities, build relationships and get in front of the people who matter.
That can include finding new business opportunities, identifying suitable tenders, making introductions, attending networking events, representing your company in meetings and actively opening doors through my industry network.
Business development isn't about waiting for the phone to ring. Let's go looking for the opportunities you want.
LinkedIn Marketing
LinkedIn can be one of the most powerful business development tools in landscaping, when you know how to use it.
I help landscaping and grounds maintenance businesses build a LinkedIn presence that gets them seen, recognised and remembered by the right people.
This isn't posting for the sake of posting. It's strategic LinkedIn marketing designed around your business, your personality, your target clients and the type of work you want to win.
With a personal network of more than 25,000 connections across landscaping, grounds maintenance, construction, facilities management, property and horticulture, I understand how to turn visibility into conversations, relationships and genuine opportunities.
Because likes are nice. Contracts are better.
Contract Management
Winning the contract is only the beginning.
Keeping it profitable, maintaining standards and keeping your client happy is where the real work starts.
I provide practical contract management support for landscaping and grounds maintenance companies, including contract mobilisation, client meetings, site inspections, quality reviews, defect reporting, KPI reviews, additional works and ongoing contract support.
I can step in as an experienced extra pair of eyes, help identify problems before they become bigger issues and work with your team to protect both the contract and the client relationship.
Practical support from someone who understands what good landscaping and grounds maintenance actually looks like.
Business Consultancy
Sometimes you know your business could be performing better, but you're too close to it to see what's holding it back.
Sometimes you're growing quickly and need help deciding what comes next. And sometimes you simply need someone experienced in your corner.
I provide practical business consultancy specifically for landscaping, grounds maintenance and horticulture companies.
With experience spanning operations, estimating, tendering, procurement, HR, marketing, client relationships, contract management, business development and senior leadership, I can look at the whole business rather than one isolated problem.
No generic consultancy jargon. Just practical advice, fresh thinking and hands-on support from someone who understands your industry.
The Journey
25+ Years in Landscaping, Horticulture & Grounds Maintenance
I didn't arrive in this industry as a marketer or consultant. I grew up in it.
I started on a plant nursery, taught myself horticulture, worked on the tools and gradually built a career that took me through almost every part of running a landscape business.
I've worked across domestic landscaping, commercial landscaping and grounds maintenance and with organisations ranging from small independent businesses to Tier 1 contractors.
That experience is the foundation of TruGrowth. I don't stand on the sidelines telling landscape businesses how they should operate. I've spent more than 25 years standing where you're standing.
Well Connected
Connected to the Industry. Not Just Working In It.
Being visible and connected matters, particularly in an industry built on relationships.
Alongside my work with TruGrowth, I'm proud to be a regular columnist for The Landscape Magazine, sharing my thoughts, experiences and insights with the wider landscaping industry.
I'm also a Women in Construction Ambassador at London Build, and I've contributed to industry panels, podcasts, radio discussions and events.
You'll regularly find me at landscaping, horticulture, construction and facilities management events across the UK, meeting people, building relationships and staying close to what's happening in the sectors my clients want to work in.
I've also built a LinkedIn community of more than 25,000 industry connections. But the important thing isn't the number. It's what that network can do for my clients.
An introduction can start a conversation. A conversation can become a meeting. A meeting can become an opportunity. And an opportunity can become a contract.
That's where marketing becomes business development.
Who I Work With
Who Does TruGrowth Work With?
I work with ambitious businesses across the UK landscaping, horticulture, grounds maintenance and wider built-environment sectors, including:
Whether you're an ambitious local landscaping company wanting to break into larger commercial contracts or an established national business looking for additional business development, marketing or contract support, TruGrowth can become part of your team.
Your Business Deserves to Be Seen.
You might be brilliant at what you do. Your team might deliver incredible work. Your clients might love you.
But if the next potential client doesn't know your name, can't find you or never sees what you're capable of, you're leaving opportunities on the table.
That's what TruGrowth is here to change.
- I'll help you get noticed.
- I'll help you build relationships.
- I'll help you find opportunities.
- I'll help you strengthen your contracts.
- And I'll be firmly in your corner as your business grows.
Trusted By
Businesses We're Proud to Represent
Want to Grow?
Let's have a conversation. Tell me where you want your business to go, and let's work out how we get you there.
Let's Grow Your Business